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Best practices and actionable guidance from our team of cloud marketplace experts.
The terms “hyperscale” and “hyperscaler” get thrown around a lot – and with good reason. It goes without saying that hyperscalers like
Download this free eBook to ensure you’re taking the right steps in the first 90 days – and beyond. download If you’re
It’s event season, are you ready for it? How do you prepare? And what do you need in order to measure event
In December 2023, Microsoft and Forrester released a report on the TEI (total economic benefit) of the Microsoft Commercial Marketplace. As more
Tracking the success of partner performance in your business is critically important as you build and grow a meaningful cloud marketplace alliance
The Salesforce AppExchange Security review takes time – and is a frustrating experience for many independent software vendors (ISV). While the process
With the majority of cloud marketplace traffic going through Amazon Web Services (AWS), co-selling on the AWS Marketplace can help ISVs unlock
This eBook guides you through the importance and benefits of becoming transactable, the journey to being IP co-sell ready, tracking partner success,
This eBook guides you through the importance and benefits of becoming transactable, the journey to being IP co-sell ready, tracking partner success,
Buying and selling B2B through a channel is nothing new. It used to look more like going through a distributor or reseller.
Salesforce System Integrators (SIs), or Salesforce Implementation Partners, are an integral part of the Salesforce ecosystem. Historically, Salesforce did not offer their
If you’re reading this blog post, you’re probably asking yourself, What is co-marketing? There is a lot of hype around co-selling with
2024 comes with new changes for the Salesforce ISV Partner Program. I encourage every ISV in the Salesforce ecosystem to take 15 minutes
2023 was full of layoffs, which is no surprise to anyone working in cloud partnerships or tech at large. Per CrunchBase, “More
Trialforce is an incredibly powerful tool that Salesforce provides to ISVs and OEMs to replicate pre-configured demo environment for your Sales team & partners.