Resources

Best practices and actionable guidance from our team of cloud marketplace experts.

If you’re an ISV looking to expand your reach on the AWS Marketplace, getting familiar with AWS Partner Paths is key. This

In today’s digital-first world, cybersecurity threats and data breaches are omnipresent. Who isn’t afraid of being hacked and how that could damage

Imagine this: Your Azure Marketplace offer is live. You enter into a conversation with a prospect who is interested in your solution

On a team call a few weeks ago, our CRO recommended that I check out Bob Moore’s new book, Ecosystem-Led Growth: A Blueprint

Once you’re listed on the Azure Marketplace, you will need to determine whether or not to include metering as part of your

  The terms “hyperscale” and “hyperscaler” get thrown around a lot – and with good reason. It goes without saying that hyperscalers

If you’re an ISV thinking about listing your solution on a hyperscaler cloud marketplace, you’re probably comparing AWS Marketplace vs. Microsoft’s Azure

–By Marie Zander The most exceptional minds in Marketing and Communications have been celebrated as the winners of the prestigious 2024 Merit

It’s event season, are you ready for it? How do you prepare? And what do you need in order to measure event

In December 2023, Microsoft and Forrester released a report on the TEI (total economic benefit) of the Microsoft Commercial Marketplace. As more

Tracking the success of partner performance in your business is critically important as you build and grow a meaningful cloud marketplace alliance