Alphy Streamlines Listing and Co-Selling on Google Cloud Marketplace with Invisory
Harmcheck.ai (by Alphy) is AI-driven solution that helps major enterprises in sectors such as financial services and healthcare identify non-compliant and harmful language across internal and external communications. With Harmcheck.ai, organizations can stop potentially illegal messages (such as discriminatory emails) before they are sent, saving organizations millions in legal and regulatory costs.
By partnering with Invisory, Alphy has accelerated success in Azure Marketplace and most recently Google Cloud Marketplace. First, Invisory equipped Alphy with the API integrations to get listed on Azure and an expert-built GTM strategy to jumpstart the co-sell motion with Microsoft sales reps. Most recently, Alphy leveraged Invisory’s Cloud GTM solution to help Alphy perfect their “better together” story and complete the necessary technical requirements to gain access to Google Cloud Marketplace’s API integrations – and more importantly, special attention from the Google Cloud Marketplace team.
"The Invisory team has been instrumental in helping us complete the necessary technical and GTM requirements to start co-selling on Azure and Google Cloud Marketplace. With Invisory’s strategy, we were able to access Google’s APIs faster and jumpstart key conversations around co-selling, saving us months – no, years – of time."
Helping Alphy create a winning “better together” story for Google Cloud Marketplace
By working with Invisory, Alphy was able to fine-tune and perfect their “better together” story with Google Cloud, which quickly earned the AI company attention from the Google Cloud Marketplace team.
Invisory helped Alphy accomplish this by:
- Highlighting how Alphy’s solution helps Google Cloud customers mitigate costly risks related to discrimination in the workplace, covert language, anti-trust, self harm, threats, retaliation, and fairness in lending
- Showcasing (existing) integrations with Google, including a Chrome extension and Workspace integration for flagging harmful and unlawful communication
- Perfecting messaging around how Alphy and Google Cloud can work together in regulated industries, like financial services
- Positioning Alphy’s cutting-edge solution within Google Cloud’s latest AI initiative, Agentspace
- Flagging the future possibility of using Alphy in AI-generative responses alongside Google’s own Gemini, which doesn’t catch all non-compliant language in response
Streamlining the technical process for getting listed
The Google Cloud team was impressed by Alphy’s better together story. This enabled Alphy to jumpstart conversations and begin working directly with Google Cloud’s Global Partner Engineering. Invisory also helped Alphy put together a solution diagram, a technical requirement for getting listed on Google Cloud Marketplace.
The result? Alphy streamlined the listing process, which would have been nearly impossible to complete without Invisory. Harmcheck.ai (by Alphy) will be available on Google Cloud Marketplace. Both Google Cloud Marketplace and Alphy anticipate strong ROI by co-selling into highly regulated industries, especially financial services.
