Your Cloud Marketplace GTM Strategy – Simplified
Maximize your B2B selling impact with Invisory's Cloud GTM platform & strategists
Simply put, we help ISVs go to market and see results faster on cloud marketplaces. Designed by industry experts, our unique approach to cloud marketplace success helps ISVs prepare, list, and operationalize a GTM strategy that scales across cloud marketplaces.
More than just a Cloud GTM Platform
Whether you’re an ISV who is new to cloud marketplaces or looking to scale across multiple marketplaces, Invisory is your GTM secret weapon for faster and more efficient results that get you from listing to lasting success across Microsoft Azure, AWS, Google Cloud Marketplace and the Salesforce AppExchange.
Fast-Track Listing
Invisory’s pre-built APIs allow you to quickly launch on Microsoft Azure, AWS and Google Cloud Marketplace. List in days (instead of weeks or months) – and without tapping into your technical resources.
Enable Your Team
Partnership selling is a team sport. Build internal champions of sales, procurement, executives and more with playbooks designed for organizational selling.
Simplify Selling & Procurement
Customize private offers, streamline metering, customize billing options and reduce procurement overhead across AWS, Microsoft Azure and Google Cloud.
Stand Out
Invisory will help you stand out in a sea of apps. With our guidance, you will develop your unique value proposition & better together story, while creating a strategy to become a partner cloud sellers WANT to call back.
Access Benefits
Invisory will guide you through the ‘dark art’ of marketplace incentives. Tips on accessing committed spend, moving through the partnership ranks and more.
Master Your GTM Strategy
Moving from listing to lasting success with Microsoft Azure, AWS, Google Cloud and Salesforce requires a stellar GTM strategy. Invisory’s team of marketplace experts have created proprietary playbooks, templates and guides to success on multiple cloud marketplaces.
Check out our guides for each major cloud marketplace
Ready to unlock success?
- Led by senior marketplace strategists
- Backed by our own platform for tracking and reporting
- Execution, not just guidance
Source: Forrester Total Economic Impact study commissioned by AWS Marketplace
The gap between what marketplace GTM costs you and what it should cost.
Software can list a product. It can't negotiate a co-sell motion, recruit the right SI, or navigate the politics of a partnership once things get complicated. Here's what that gap actually looks like — and how we close it.
Live for months, selling to no one
The listing went up months ago. It's still sitting there, unpromoted and disconnected from any real co-sell motion — a checkbox, not a pipeline.
Co-Sell System
Field alignment with hyperscaler sellers and program-enabled plays that turn a dormant listing into higher close rates and incremental revenue — not just a line item in Partner Center.
$5B+ in incentives, ~20% claimed
ISVs miss incentive programs industry-wide simply because no one owns tracking eligibility, codes, and deadlines.
Partner Marketing & Ecosystem
Hyperscaler funding activated and tracked as part of the motion — not chased after the fact.
Expertise, encoded — not just software. These are two of eight pillars our strategists built from hundreds of engagements. Agents execute the modules. Your dedicated strategist owns the relationships, the judgment calls, and the outcome. See the full system on our Offerings page →